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Filipino ad agency wins big in Cannes for pandemic-themed film

Philstar Global — 12.7.2022

Filipino ad agency wins big in Cannes for pandemic-themed film

Independent ideas agency Gigil Philippines bagged a Bronze Lion at the recently concluded 2022 Cannes Lions International Festival of Creativity for its film for client Cheers called “Party.”

This is the agency’s second Cannes Lion after winning back-to-back in the festival’s film category for its viral video for RC Cola called “Family.”

“Gigil is very honored to represent the country at the festival and bring home a Cannes Lion bronze. This definitely means a lot to us as an agency, an inspiration we’ll always hold on to as we continue to create work that engages Filipino consumers in a special way,” Gigil managing partner Jake Yrastorza said.

Read the full article here.

 

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